Approaching the release of Travis Scott's "LOOK MOM I CAN FLY" film Netflix contracted the IYO team to produce a hand full of creative spots to utilize as marketing content leading up to the film.
IYO followed the Cactus Jack team on shows & pop-up fan experientials to create a variety of stylized spots rolled out on Netflix's various online VOD and social media verticals. The pieces also were teasers played in theaters as the prequel to all the select screenings.
